Experience

Where I’ve
worked.

I’m currently freelancing in social media, paid social and SEO at eCreative Agency alongside my Creative Strategist internship at ORA. Real experiences, lessons, and opportunities. Hands-on experience in paid acquisition, social marketing, and building a DTC brand. I’m interested in entry-level and associate opportunities in creative strategy, brand strategy, digital marketing, and marketing coordination.

Side-profile portrait of Royed Yakub in a tan blazer with a gold medallion

Good brands get noticed. Great ones get remembered. Let’s make yours the second.

01 / Professional experience

The people, places & projects that shaped my work.

Oct 2026 – PresentCurrent

eCreative Agency

Social Media & Digital Marketing Specialist (Freelance)
Remote
  • Manage social media content and brand voice, planning and producing posts that grow visibility and engagement
  • Run paid social campaigns, testing creative and messaging to expand reach and generate inbound leads
  • Support SEO on the agency's existing website, refining content and keywords to drive organic traffic
Agency website ↗
2026 — PresentCurrent

ORAOptimal Recruitment & Automation LLC

Creative Strategist Intern (Paid Acquisition)
Remote
  • Supported paid acquisition campaigns across Meta and Google Ads, increasing website traffic by 30%+
  • Collaborated directly with leadership on campaign execution, brand growth, and performance optimization
  • Assisted in SEO strategy implementation, contributing to 35–40% organic growth
  • Supporting campaigns through audience research, brand messaging and creative content.
View selected contributionsUGC & organic video gallery
Apr 2024 — Apr 2025

Accretive Capital

Social Media Marketing & Analytics Intern
Remote
  • Increased audience reach by 50%+ and engagement by 30%+ through strategic content initiatives
  • Developed social media strategies aligned with fintech trends, contributing to 25%+ follower growth
  • Assisted in audience analytics and content performance tracking to optimize engagement strategies
  • Social content research.
View selected contributions
Jan 2024 — Jan 2025

Stay You Lenses

Marketing Manager / Founder
Remote
  • Founded and scaled a direct-to-consumer sunglasses brand, driving 60%+ business growth
  • Built brand identity, website strategy, and digital marketing campaigns focused on consumer engagement
  • Managed social media branding, content creation, and customer acquisition initiatives
  • Developed packaging for the DTC sunglasses brand.

Business growth: résumé-reported figure; measurement basis unspecified.

View selected contributions
Jun 2021 — Aug 2022

Noel Box

Marketing Specialist
Remote
  • Contributed to 20–30% customer acquisition growth through digital campaign optimization
  • Optimized Amazon and Etsy product listings to improve traffic and conversion performance
  • Assisted with brand visibility strategies and marketplace campaign management
  • Created promotional visuals and coordinated with manufacturing and fulfillment partners to support product launches.
02 / Certifications

Tools for thoughtful work.

  • Google Analytics CertificationGoogle
  • Digital MarketingHubSpot Academy
  • Social Media MarketingHubSpot Academy
  • SEOHubSpot Academy
  • Email MarketingHubSpot Academy
  • Content MarketingHubSpot Academy
  • Adobe Creative CloudAdobe

Languages

  • English — Native
  • Spanish — Fluent
The next step

The experience behind the ideas.

Brand strategy, storytelling, digital marketing, and international business, particularly in fashion, lifestyle, sport, and wellness.

My professional background, skills, and education, in one document.

View résumé PDF Download résumé